The Juice Learning
Social/Design/Art Direction/Performance/StrategyWorking with ButterCo. I was tasked with defining, developing, and creating some performance ads for this educational startup. Being a parent myself, I jumped right in.
The Juice Learning was looking to cut through the noise with a series of thumb-stopping ads that could clearly communicate the value of their learning platform. Working with their team, we developed a suite of performance-driven creative designed for paid social - combining sharp messaging, engaging visuals, and fast-turn production to create content that quickly captured attention and drove users to explore the platform.
We primarily utilized Figma, Photoshop, and Illustrator. Super heavy strategy.