ABOUT
⎯
ABOUT ⎯
I'm a multi-disciplinary creative director with a strong focus on performance marketing and paid social.
I’ve developed an expertise in art direction, design systems, branding, and campaigns (advertising and marketing), with a proven track record of building and establishing strong brand voices across various visual platforms and 360° campaigns.
15+ years: marketing (DTC, B2B, B2C, social, digital, OOH, TVC, influencer, etc)
12+ years: copywriting
11+ years: art direction, motion, & performance marketing
18+ years: commercial / narrative production, leading teams, & making things both agency + client side. I was a producer in a previous life.
I have a passion for developing and executing innovative and impactful campaigns across multiple channels and platforms.
Awards won, billions of impressions earned.
Adobe Creative Suite
Design systems & Brand identity
Creative & Art direction
Global advertising and marketingExperiential
Brand & design strategy
Product design
Copywriting
Team management
Online & .com (UI/UX)
Budgeting development & management
Social media
Pitching & presentation
All things AI: Midjourney > NanoBanana
Motion & Editing
& Some others
Skills
AdAge
Adweek
Drum Design Award (Everyday Roastery) 2022
W3 (Delivery Hero) 2021
4x Shorty
7x Webby
2x Lions
2x Clios
Effie (Jack in the Box) 2013
2x D&AD Pencils